| 5 April |

By Andrew Liszewski
Now that I think of it, I haven’t had a juice box in years, but if I were to find one on a store shelf that was packaged like these, how could I pass it up? Created by Japanese industrial designer Naoto Fukasawa, the juice box’s packaging is supposed to be more appealing to the eye by imitating the actual fruit they contain. As Naoto puts it; “I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin.” If anything, the novelty factor is through the roof, and on a side note, is there anything more refreshing than a box of banana juice? I don’t think so.
[ Toxel.com - Fruit Juice Packaging by Naoto Fukasawa ] VIA [ Cribcandy ]
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